Project Case Studies

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Exploring the impact of covid on the business compared to competitors in the market with cost-benefit analysis from varying economic scenarios

AUTOMOTIVE INDUSTRY

Investigating the exact changes in consumer behavior, their habits, and churn rate that is correlated with red EBIT levels given the trends of market share year on year up until covid with regards to competition by domestic and international players expanding operations in low economic times, such large multinationals and new entrants that are also operating complementary markets. As well as looking at what strategies play well in the current and coming periods to understand what predicts to deliver a steady and safely increasing differentiated edge in the long term with maximized cost reduction and pricing effectiveness under different promotional matrices while maintaining quality standards and expectation of the product mix by the consumer.

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